新西兰商业移民成功案例
TOPP Luggage的老板陈先生来自福建,在国内一直从事箱包代理出口业务,已经有十多年的行业经验。
2014年10月,陈先生首次登陆奥克兰,和妻子一起做了小规模的市场调研之后,回国开始筹划。之后在2015年3,4,5月里,成为了标准的空中飞人,陈先生多次往返于新西兰与中国。在这三个月中完成了租办公室,安装宽带,装修办公室,设计帖在楼外的广告牌并制作安装,注册商标等等。还要兼顾国内的业务,非常辛苦。
陈先生对新西兰的办事效率很感叹:“单单只安装一个宽带就等了一个月的时间才装好,所以做什么事情都需要提早做准备,留出充分的时间来完成。”
陈先生公司外面的公司广告牌以及商标是请当地的洋人设计师来做的,看起来有很浓厚的新西兰本土风格。
陈先生代理的箱包,严格的按照欧美标准,是直接出口到英国和美国的,质量过硬,技术领先。抗打击力,抗碰撞力度,抗温差能力都非常出众。细致到箱子的配件,安全锁,轮子都有严格的标准。
我们亲自去仔细验了下货,从外观看,箱子特别有质感。陈先生介绍说,他代理的箱子使用的是PP材质,PP材质的开发费用相比其他材质是比较昂贵的,零配件都是专用配备,无法改装,因此,只有很专业的品牌和厂商才有能力生产PP材质的箱子,这种材质的 耐冲击力和防水性极佳。箱子的硬度高,而整体重量也比较轻便。
箱子的提拉手柄在侧面,非常的坚固,放下拉起很顺畅。陈先生说,拉杆提手因为这个拉杆是内置的,所以结构稳定性强,经受的起各种压力,hold住各种场面。
因为陈先生介绍说箱子抗压能力强,所以我们把一只空箱子放平在地上,亲自踩上去,箱子陷下去后再下来,箱壁很快就恢复成原样,而且一点划痕都没有。用布擦一擦浮土,完全看不出来痕迹。
陈先生表示,他想利用空余时间再继续学习一些商业管理知识。虽然自己拥有丰富的工作经验,但是还需要在理论知识更进一步。
接下来最关键的任务就是市场开拓。陈先生对自己的业务充满信心。并且给我们看了一件他下个阶段准备做市场主打的产品,汽车手提箱,是不是很漂亮,可以送给小朋友做礼物,有好玩又实用。
Add:8/54 View road, Wairau Valley, north shore
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